Facebook FOMO

Useful spread sheet

karleapack

Like I’ve reiterated time and time again, making a presence on social media platforms is key to branding businesses and reaching out to potential customers. Utilizing multiple accounts can sometimes be confusing or seem like too much; however, it’s all about understanding who your audience is and how to cater to their interests using the websites that they enjoy most. Two of the most popular social media sites are none other than Facebook and Twitter.

As seen above in this bar graph, Facebook holds down the first place position, Twitter ranking just slightly behind in second place. Each one of the social media platforms presented in this 2013 graph are further divided into four bars expressing certain age groups. The two bars with the largest percentage, in both Facebook and Twitter, are users of 18 to 29 years of age. We all know that the legal drinking age is 21…

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